PATAGONIA

NANOAIR

NANOAIR

NANOAIR

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For the release of Patagonia’s Nano-Air hoody, we chased athletes through the woods and peaks to test the proprietary insulation and wicking waffle knit fabric. Staying true to the authentic nature of everything Patagonia does, close camera tracking techniques were employed to focus on the athlete's physical exertion.

Client:

Patagonia

My Role:

Cinematography
Edit / Color

Collab:

Director / DP, Joey Schusler
Sound Design, Keith White

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©2020