The Yeti Tribe is a diverse group of "freaks" that share our devotion to owning and riding bikes. They come from all walks of life from around the globe and are as diverse as their riding preferences. The common thread is they love to ride. A campaign of films, photography, and interactive sites documented the culture of the Tribe.
Credits
Client
Yeti Cycles
Director
Craig Grant
Creative Direction
Craig Grant
Cinematography
Craig Grant, Joey Schusler
Co-Director
Joey Schusler
Photography
Craig Grant
Edit / Color
Craig Grant
Art Direction / Motion GFX
Good Fortune Collective
Sound
Keith White
Website
Craig Grant
Cast
Dan Milner, Shawn Neer, Sara Uhl, Ben Kraushaar, Sam Simmons, Justin Reiter, and Dylan Stucki
Client
Yeti Cycles
Director
Craig Grant
Creative Direction
Craig Grant
Cinematography
Craig Grant, Joey Schusler
Co-Director
Joey Schusler
Photography
Craig Grant
Edit / Color
Craig Grant
Art Direction / Motion GFX
Good Fortune Collective
Sound
Keith White
Website
Craig Grant
Cast
Dan Milner, Shawn Neer, Sara Uhl, Ben Kraushaar, Sam Simmons, Justin Reiter, and Dylan StuckiAmanda Bell, Sam Seward, Jubal Davis
