Commercial &

Branded Films That

Brand Films That

Resonate Across

Sport and Culture

Sport & Culture

I am a director and cinematographer based in Colorado, available worldwide. My work provides a visual escape into natural environments, conveying authentic stories across sport and culture. I take pride in a DIY spirit of moving quickly in uncertain conditions with tight-knit teams, getting my hands dirty in the entire creative process. I collab with brands and agencies on projects that span advertising and documentary genres.

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720.841.5690

SAY HELLO!

For over a decade, I worked at Yeti Cycles as their creative director and principal filmmaker. I was responsible for crafting short films, commercial edits, product content, photography, and designing interactive experiences. Over time, these efforts helped build the brand and create a "freak" like following, but I could no longer ignore my curiosity to explore a world beyond two wheels. So, I struck out on my own. While I'm focused on crafting films, I still take on select design projects. See more at archive.craig-grant.com

WRK—DESIGN

Some Things I've

Learned and Some

Skills I've Earned

[01]

Directing

I can't explain it. It's just a lot of decisions.

It's fun and harrowing all at once, but I strive to create those rare moments when images and sound come together just right.

Richie Rude and Stu Dickson in Kamloops, British Columbia.

[02]

Cinematography

It's a fancy word for creating moving pictures.

When someone left a role at my previous company, I spoke up, "Yeah, I can do that." Camera rentals, broken lenses, mismatched ND filters, waiting for light, frustration, and gratification ensued.

[03]

Photography

It's where I embarked on my creative journey.

My visual pursuits started in design. I was fascinated by the combination of type and imagery on the page. I needed images for my work, so I bought a camera and started taking pictures—mostly bad ones. Over the years, design took a back seat.

[04]

Editing

A collab w/Sound, Motion GFX, VFX, & Music Artists.

Crafting stories is fun, but it's hard work and late nights. Over the years, I taught myself a range of skills, but I don't know it all, so it’s important to team up. Ideas flourish, and the work is elevated in unexpected ways.

ADVICE FROM EDITING "JEDI" BEN KNIGHT

[05]

Production

It's mainly about carrying bags and solving problems.

I prefer moving quickly in uncertain conditions with small, tight-knit teams. No couches or craft services here, but plenty of dirt on your boots, sweat on your brow, skinned knees, sore backs, and cold beers at the end of long days.